Josh Holladay
Open to full-time & contract

Josh Holladay

Systems Architect & Strategist

I architect AI operating systems, revenue infrastructure, and automation that non-technical owners can actually run.

Nine years shipping production software: 55+ client sites, a live SaaS with paying users, and a productized AI audit and AIOS systems integration.

Claude Code
Python
React
Supabase
Stripe
Vercel
GitHub CI/CD
GoHighLevel
HubSpot
RetellAI
Telegram API
LLM APIs
Automation
01: Curated Work

Systems I've Built

Four systems, start to finish: problem, architecture, and what actually happened.

Project 01 · Live SaaS
Zentile
Tile-based link organizer: paying users in production
System Built

Taken from blank page to a live SaaS product. I owned the whole stack: concept, brand, UI, front-end, hosted backend, and deploy pipeline.

The Hard Part

Stored records were silently disappearing for heavy users: the API layer was capping reads at 1,000 rows without erroring. Diagnosed and fixed with paginated fetching.

Stack
Vanilla JSSupabasePostgRESTStripeVercel
Outcome
  • Live today with real users and real payments
  • Shipped through CI/CD on Vercel + GitHub
Project 02 · Consulting
AI Operating Systems
Owner-operated SMBs
System Built

Data warehouse with scheduled collectors pulling live signals from payment, project-management, and outbound APIs. Always-on agent reachable by voice or text. Meeting pipeline that transcribes, classifies, and surfaces action items unattended.

Architecture
Stripe · ClickUp · Instantly APIs
Collectors (cron) → SQLite warehouse
Daily intelligence brief
Agent (systemd) → Telegram
Stack
PythonSQLiteClaude APIcron / systemd
Outcome
  • Morning brief engineered to ~$0.004 per run
  • Owners stopped assembling reports by hand
Project 03 · Methodology
The AI Readiness Audit
Productized diagnostic + proposal engine
The Idea

Most AI proposals sell a tool. This sells a map: structured discovery, opportunity scoring by impact against effort, recommended architecture, and a 90-day roadmap.

System Built

An engine that turns raw audit material into a branded interactive proposal: opportunity matrix, drag-and-drop roadmap, live pricing calculator.

Method
DiscoveryDeep-diveImpact × EffortRoadmap
Outcome
  • The audit closed the sale in every engagement
  • Clients paid for the thinking before the build
Project 04 · Client Build
Creator Revenue System
Physician · 250K TikTok followers
Problem

Attention without infrastructure. Every piece existed somewhere; nothing was connected, and nothing could take money.

System Built

The entire stack on one platform: site, email, customer records, lifecycle automation, and packaged digital products.

Stack
GoHighLevelFunnel ArchitectureCourse DeliveryAutomation
Revenue Outcomes
$274Day 1
$5,000+Month 3
250KAudience
02: Track Record

Experience

Thirteen years across engineering, sales, operations, and running my own companies.

Jun 2026–Now
AI Systems
Josh Holladay Consulting
Founder

AI systems and revenue-ops consulting: readiness audits, custom AI Operating System installs, and end-to-end revenue infrastructure for creators and owner-operated businesses.

2025–2026
AI Systems
FusionLoop AI
Founder

AI transformation consultancy for owner-operated SMBs. Invented a five-layer AI maturity model, productized the AI Readiness Audit, and built the data warehouses, meeting intelligence, and agent infrastructure behind every install. Engagements $2.5K–$19.5K.

2021–2025
Agency
Crescendo Digital Marketing
Founder

Digital marketing agency: web design and development as the core service, LinkedIn lead generation, full ownership of sales through delivery. Peak revenue month: $23K.

2017–2024
Design + Web
Independent Design & Web Consultant
Founder

Roughly 50 client websites and 3,000+ digital assets across brand, web, UX, and revenue systems: including the 250K-follower creator revenue stack above.

2018–2021
Engineering
Software Technology Group
Software Engineer

Placed on client engineering teams. Shipped production features in React, Angular, and Vue: including a web-based testing application for Verizon Wireless. Agile delivery throughout.

2015–2017
Sales
WorldStrides
Festival Selection Advisor · Sales

Educational travel sales to music educators across the US and Canada. Generated $260K in revenue, exceeding benchmark, across a two-country territory.

2013–2014
Operations
Parchment.com
Operations Analyst

Infrastructure monitoring across 200+ physical and virtual machines with Zabbix: alert triage, threshold configuration, escalation, and support operations.

Education: B.M.A. Vocal Performance, Brigham Young University–Idaho · Front-End Web Development Bootcamp, The Iron Yard (2017) · Japanese: conversational, two years full immersion.

03: Shipped

Products Built

Working software, designed and shipped end to end. One has paying users; the rest are live builds.

Live · Paying Users
Zentile

Tile-based link organizer. Full-stack SaaS with hosted backend, Stripe payments, and CI/CD.

Built
Allaollo

One-page CRM and contact cockpit: turns an uploaded CSV into a scored, filterable outbound work queue.

Built
Betterfly

Rapid workflow builder: describe a process in plain language, AI converts it into an interactive flowchart with bottleneck detection.

Built
UpsideOS

Node-based revenue modeling: map and calculate unrealized revenue scenarios visually instead of in a spreadsheet.

Built
Audit Proposal System

Raw client audit material in, branded interactive proposal out: opportunity matrix, roadmap, live pricing.

Built
Muii

Coached decision-making tool: a nine-stage framework from naming the decision to tracking what actually happened.

Built
Waafall

Personal finance application: tracks financial resources and prioritizes where the next dollar of extra income goes.

Built
Rivulit

Passive income tracker: models multiple income streams feeding one financial picture.

04: Toolkit

Skills

Applied, not aspirational: everything here shows up in the work above.

AI & Applied Systems
Claude / Claude CodeAnthropic APIOpenAIAgentic WorkflowsMCP ServersPrompt EngineeringLLM Cost EngineeringVoice Agents
Revenue & Go-To-Market
ICP DefinitionOutbound CampaignsEmail SequencesFunnel DesignConversion OptimizationStoryBrandPricing & ProposalsB2B Full-Cycle Sales
Data & Engineering
PythonSQLiteREST APIsETL PipelinesJavaScriptReactVueAngularSupabaseLinux / VPSCI/CD
Integrations
StripeHubSpotGoHighLevelClickUpInstantly.aiSlackTelegram Bot APIZapierGoogle Workspace
Strategy & Consulting
Business Process AuditStakeholder InterviewsImpact × Effort ScoringMaturity ModelsRoadmappingSOP Documentation
Design & Communication
FigmaUX / UI DesignBrand SystemsInformation ArchitecturePublic SpeakingTechnical TrainingPlain-English Translation
05: Approach

How I Work

The disciplines I apply to every system.

Zero to One

Blank page to working first version, fast enough that people react to a real thing instead of a description.

Translation

I sit in the engineering room and the business room, and own the document both sides agree describes reality.

Design as Structure

I'm colorblind, which became a discipline: hierarchy comes from weight, spacing, and rule: legible to everyone.

Legible Systems

Clear inputs, clear outputs, no black boxes. Documented well enough that someone else can own it.

Automation Architecture

APIs, webhooks, and AI models connected into workflows that run without human intervention.

Plain English

Years of explaining technical things to people who don't want a lecture: support lines, classrooms, stages, kitchen tables. Conversational Japanese: two years full immersion.

06: Praise

People Who Paid Me

Real clients, real quotes.

Working with Josh was an outstanding experience. He was incredibly attentive, detail-oriented, creative, and knowledgeable. He took the time to understand my vision and brought it to life with professionalism and care.

Ben Kogut
Ben Kogut Founder, Net Lease Fund

Josh took my vision and turned it into a reality. Within 24 hours, 3 sales came in. Month three we did $5,000+ in online sales. I absolutely back Josh. You will not be dissatisfied with the results.

Dr. Richard Wadsworth
Dr. Richard Wadsworth TikTok Influencer

Josh's exceptional organizational skills, persistence, and structured approach were instrumental throughout. He demonstrated remarkable flexibility while maintaining a clear strategic vision.

Liz Sanders
Liz Sanders Founder, Fluencer Fruit

Josh is amazing! His work was top-notch for my branding needs. I would highly recommend their services to anyone looking to up their online game.

Josh Hardman
Josh Hardman Founder, Devvco

Josh transformed our messaging, improved how our customers see us, and took our website to the next level. His expertise is top in the industry.

Ken Snyder
Ken Snyder Principal Software Engineer

Josh has an incredible talent for thinking of the big picture and implementing with precision. I have referred clients to him for various projects.

Annie Davis
Annie Davis Founder, Davis Designs

Working with Josh was honestly a breath of fresh air. He doesn't feel like a contractor. He feels like a partner. He takes pride in what he builds and that made all the difference.

Eric Schleien
Eric Schleien Founder, GSCM

I've worked with Josh over the past couple of years. He has gone above and beyond. The work he does is exceptional compared to other providers.

Chris Newman Jr.
Chris Newman Jr. Founder, Swim School Influx
07: Hiring

Work With Me

Small teams, high autonomy, real problems to solve.

I'm looking for teams where I can architect real systems and make them make sense to the people who have to live with them.

Systems Architecture & AI Enablement
Full-time: designing and shipping AI systems and automation infrastructure.
Revenue Operations & GTM Engineering
The infrastructure behind a sales motion: CRM, outbound, data, and the systems that keep them honest.
Contract Builds
Short-term, well-scoped: build something real, document it, hand it off.
Meet with Me →
Best For
Teams who need someone to architect the system and ship it: not just spec it.
Companies whose AI ambitions outrun their internal technical capacity.
Sales and revenue teams who need their data, outbound, and CRM infrastructure to actually work.
Anyone who needs the complicated thing explained until it makes sense.
08: Contact

Let's build it together.

Available for full-time and contract roles. Remote from Oakley, Idaho: Mountain Time, comfortable across US and EU hours. Also available to travel to Utah and the surrounding Boise area for monthly onsites, upon discussion.

josh@joshholladay.com